Westfield Shopping Centre – Case Study

Westfield Shopping Centre

Although Westfield already had a centralised Cisco unified communications infrastructure, an extension to this environment was not desirable due to the requirement for system autonomy and local control at their Merry Hill location.

Requirement

Although Westfield already had a centralised Cisco unified communications infrastructure, an extension to this environment was not desirable due to the requirement for system autonomy and local control at their Merry Hill location.
A single site solution was required in order that features, functions and a bespoke dial plan could be administered without support and intervention from their HQ IT department. It was imperative that the chosen solution could support future technical and functional requirements, as well remain aligned to Westfield’s current operational and commercial objectives.

Relationship

Forfusion has been working closely with Westfield for the past five years, facilitating the design, installation and support of Cisco unified communications solutions. The following words are testament to the works completed to date:

 “… I would have no hesitation in recommending Forfusion as a trusted and reliable partner, especially if considering deploying unified communications.”

Eric Bradley, IT Infrastructure Manager Westfield

Forfusion is an active partner of Firstcom, embracing SIP technologies and advanced network features, matching them to their clients needs for perfect, first-time-round solutions.

“Forfusion are strong; strong technically with excellent multi-discipline engineers. Strong in account management and understanding client needs. And strong in the execution of their business development strategy with a dynamic approach to meeting and exceeding their targets.”  

Adam Crisp – Director, Firstcom

Solution

The Cisco Business Edition 3000 (BE3000) was the product of choice and a perfect fit for Westfield Merry Hill. The BE3000 provided Westfield with a fully integrated unified communications platform that would yield on-going financial and operational benefits.

By consolidating telephony, voice mail and mobility features, Westfield were able to benefit from a cost-effective solution that was simple to set up, manage and use. Suitability of the chosen product was further reinforced by seamless migration from a TDM based Meridian key system and workforce mobilisation.

Outbound and inbound calling was facilitated by a dedicated, secure SIP gateway which was provided by Firstcom. This allowed Westfield to embrace emerging technologies (rather than use expensive traditional ISDN), offering greater flexibility, security and significant on-going cost savings.

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